I DON’T KNOW WHERE TO START OR WHAT TO BLOG ABOUT
Is this you? Are you holding yourself back from making a mark in your company? I get this kind of response all the time, so I thought I would give you all some idea’s on how to start a blog in your direct sales or network marketing business so let’s start at the beginning and cover why you actually need to blog.
WHY YOU NEED TO BLOG
- Stand out from the crowd (not many people are doing it)
- Make it your own, you can still link it in with your replica website.
- You can funnel people back to your post from your ‘call to action’ on that blog post.
- Google loves to help people searching for what you can offer them!
- Become an expert in your area.
- It’s content to share on every social platform you are on.
3 TYPES OF BLOGS
FREE SITES: WordPress.com is super easy to set up & get started (it has limitations, not many widgets to add to drive people to your other platforms) blogger.com is another free and super simple blog to get up and get into the blogging arena. But if after a couple of month of blogging you decide to upgrade, all the work you do on here would have to be done again!
*start as you mean to go on
SELF HOSTED: WordPress.org – Install your own themes and widgets it is all your own, it’s your own piece of the internet (hosted by GoDaddy, Hostgator and chargeable) You purchase your domain name, you control every part of it including it being found in google search.
Squarespace (like this one) is payable (monthly, annually or 50% discount off an annual plan as a student) You can add products, have multiple blogs and is much easier to manage than wordpress (in my opinion, I've used wordpress for numerous years!) Analytics are attached - this whole site is super easy (drag/drop) and more stable.
MICROBLOGGING: Just login & post – Twitter is a microblog, 280 characters. Simply add an image and post your content and share it with the world and your followers. This again is a great way to get started, see if you can compose content then share it and get people following you before you progress onto your first blog site, build up a following who want to hear your tips and drive them to your social media sites!
“I DON’T KNOW WHAT TO BLOG ABOUT”
This is the most common remark I get when I ask people ‘why don’t you start to blog?’
Think of your customers, your ideal crowd;
What are they asking google?
What are they searching for?
How can you help them with the answer?
What questions are you often being asked? (check out your companies Facebook page, their are your questions to answer in a blog post)
What are they looking for on Pinterest?
I hope you enjoyed this article and if you want any advice on blogging please feel free to drop a comment below or come and join our Facebook community at LET'S GET SOCIAL